INTERNATIONAL DOG DAY 2020

During the time of this series of social posts we were five months into the COVID-19 pandemic. We were asked to develop social for International Dog Day. To bring the social to life we leaned on the current state of the world. With businesses being forced to take their workforce fully remote to continue to operate, workers peeled back layers that we haven’t done before. Many times through our personal spaces, family members, pets, etc. To execute the idea we asked members of the creative team across Dell to submit photos of their dogs to celebrate.

We created a series of static and interactive posts across Instagram, Linkedin & Twitter featuring some of our favorite pawticipants.

Full canine Zoom Conference Call

INSTAGRAM POST

Linkedin Post

INSTAGRAM STORIES

Creative Director - Ian Kabat
Art Director - Orlando Faison
Copywriter - Steve Jacobs
Account Manager - Bradley Rheinboldt